• communication

    Ethos, Pathos & Logos

    3 Prime Parameters of Public Speaking. Public Speaking has been considered very important ever since society started its cultural journey, hundreds of years ago. But Public Speaking is difficult and the public speaker faces many problems, real and assumed ones. Today, I will talk about three chief parameters of an effective speech. These three form the litmus test of a good speech. We need just to remember three words- Ethos Pathos and Logos. These Latin words are easy to remember. It was Greek philopber and speaker Cicero who gave the speaking fraternity these 3 dictums which hold ground even after hundreds of years. What is Ethos? It is your credibility.…